Here’s my latest story for SHRM Online, a look at how the proliferation of mobile apps creates new opportunities for hackers.
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Category Archives: Business features
Not Necesssarily the News
I’ve been a reporter virtually all my adult life, and even a wee bit in childhood and adolescence. I like writing interesting stories that a broad audience will read, and so am very pleased to write for various news outlets.
As a freelancer now, however, my storytelling isn’t limited to news organizations. I have branched out to other types of clients and assignments that call on those same writing and editing abilities, the same attention to detail and professionalism that magazines, newspapers and wire services demand.
Nonprofit and corporate clients need good storytellers, too, and who couldn’t use a good editor or writing coach?
In addition to news assignments, I’ve also taken on the following projects lately:
• Employee Communications. I wrote feature stories for the in-house magazine of a major real estate company.
• Ghostwriting. I ghostwrote an article on a complex business topic for a CEO.
• Coaching. I have started work as a writing coach for MBA students at a prestigious business school.
I’ve also done some hybrid work, such as reporting news stories on certain business trends for the website of a major membership organization.
I’m available for case studies, white papers and content for select nonprofit or company blogs as well. If you’re looking for a strong, agile writing professional, please contact me and let’s talk about your project.
– Dinah Wisenberg Brin
The Million-Dollar Tweet
Brother and sister entrepreneurs Scott and Stacey Ferreira weren’t old enough to drink cocktails but jumped at the chance to attend a party last summer with Sir Richard Branson and talk up their new social media startup. What started with a tweet led to a nearly $1 million investment from Branson and a venture capitalist. I interviewed the Ferreiras for YoungEntrepreneur.com.
Be Good To Your Franchisees
I recently covered the International Franchise Expo for Entrepreneur.com and saw all sorts of interesting franchises in the expo hall. I also picked up some expert tips for franchise companies. Near or on the top of that list? The respectful care of franchisees. For more on that, kindly read here.
A Memorial Day Update on Franchise Industry’s Veterans Outreach
In my latest post on Entrepreneur.com’s The Daily Dose blog, I look at an Air Force couple who returned to civilian life and became franchise business owners – helped by an industry effort to recruit U.S. armed services veterans.
When Nitpicking Pays
Here’s a story that was itching to be told.
The Changing Clean-Tech Investing Environment
My latest piece for cnbc.com explores growing investor interest in “smart grid” and other energy efficiency technologies.
Corporate Social Responsibility
Call it corporate social responsibility, sustainability, global citizenship or environmental-social-governance performance, there’s a lot of interesting activity in this arena. Here’s my new cnbc.com story on some of these developments.
He’s Thriving After Paralyzing Injury
I had the privilege of interviewing J.J. O’Connor, who co-owns three franchise stores and remains involved in amateur hockey 17 years after sustaining a paralyzing injury in the sport.
On Serial Entrepreneurs
Whether they got their first lessons in business by selling bait worms or by finding a way to turn a technology fascination into a money-making venture, serial entrepreneurs thrive on the excitement of creating highly valued products and services. I wrote on three serial entrepreneurs for cnbc.com.